Split, Function, and the Forum

Some rooms have weight. The Mediterranean Business Forum 2026 was one of them.

May 14th and 15th. AC Hotel by Marriott Split. Two days of investors, founders, and executives shaping where Mediterranean business is heading next. And a sea view that politely refused to be ignored.

The real value at any forum lives in the foyer - between sessions, over coffee, in the conversations that turn into emails next month. So that’s exactly where we put our stand.

A natural fit for the room

UFF® was there with the full lineup - all five drinks, ready between sessions.

People came after the morning panel. Came back after lunch. Asked the kind of questions you welcome - about formulation, about ingredients, about the mechanics inside the can. And of course, they drank the cans too - that part went without saying.

This is the right room for a brand built on substance.

The lineup, in short

UFF® Water + Oxygen - hydration with extra oxygen, for clarity when you need it.

UFF® + Fat Burn - six active ingredients, designed for sustained afternoon focus.

UFF® + Protein - 10g of protein in a can, lactose-free, ready instantly.

UFF® + Hangover - NAC and B vitamins. Best before. Just as good the morning after.

UFF® + Collagen - hydrolyzed collagen with strong bioavailability, for daily skin, hair, and nails.

Five drinks. Five real moments. Each one earned its place by being asked for twice.

What the foyer reveals

Business audiences ask sharp questions. They travel. They notice the difference between functional and fully sharp. They have opinions about hotel coffee.

One founder, halfway through a Fat Burn, said it cleanly: “This is what I wanted my afternoon coffee to be.”

That’s the brief.

After the forum

We left Split with a longer list of contacts, several promising partnerships, and an empty stand. That last one is the metric that matters.

Thanks to AmCham Croatia for two well-run days, and to everyone who came by. Next time you’re in a hotel foyer between sessions - we’d love to be the answer in the fridge.

UFF® → Made for the moments that matter most.