There’s something poetic about promoting a morning-after drink in the very place where the morning after is created.
Ritz Club, Zagreb. Friday and Saturday, April 17th and 18th. Two days. One can. And a crowd that needed it more than they knew.
Ritz Club — if you know, you know
Ritz doesn’t need much explaining. If you’ve been — you know. If you haven’t — imagine: the center of Zagreb, energy you feel the moment you walk in, DJs who know what they’re doing, and a crowd that doesn’t come for just one drink.
That’s exactly why we were there.
Because if you want to promote UFF® + Hangover — you go where hangovers are born. The logic is flawless.
Rinzol + UFF® = an event that makes sense
Creative agency Rinzol designed and organized the entire event — a two-day UFF® + Hangover promotion that perfectly blended club atmosphere with the UFF® story.
The concept was simple and brilliant: come, enjoy, party — and we’ll take care of tomorrow. “Pull yourself together.”
And people got it instantly.
“Wait, this is for the morning after? Give me one now.”
Reactions were immediate. No one needed an explanation.
In a club, at 1 AM, drink in hand — when someone offers you UFF® + Hangover promising tomorrow will be easier, you don’t ask many questions. You take it.
One guy grabbed a can, looked at it, and said: “This is the most useful thing I’ve ever gotten in a club.” Hard agree.
The bar staff asked if they could get one too. Of course. Because if anyone needs Hangover — it’s the people working in a club until 5 AM.
One girl took two. “One for now, one for a friend who doesn’t know he needs it.” Friendship in action.
Friday vs. Saturday: same madness, same can
Friday was the warm-up. Saturday was — Saturday. Anyone who’s ever been to Ritz on a Saturday knows what we’re talking about.
And on both days, the story was the same. People would come, see UFF® + Hangover, ask what it was about — and by the end of the night, they weren’t asking anymore. They were just looking for it.
“Pull your self together” became the phrase of the night. When you’re in a club at 3 AM and you know you’re working at 9 — those two words mean more than any motivational poster.
Why club + UFF® + Hangover = a perfect match
At the wine festival, we were proactive — bringing a solution to a problem that was yet to come.
In the club? The problem was happening in real time.
UFF® + Hangover isn’t there to tell you “don’t drink.” It’s there to say: “Enjoy. We’ve got tomorrow covered.”
Ideally, you drink it before going out. But if you’re already in the club — now is a good time too. And in the morning? Morning is the third good moment. Three chances to pull your self together.
From the tunnel to the club
A week earlier, we were underground — at the Zagreb Underground festival in the Grič tunnel, with a pyramid of UFF® + Hangover cans and the message “Pull your self together.” The pyramid disappeared.
Now we’re in a club. Different space, different crowd, different music — but the same reaction. Same need. Same answer.
UFF® + Hangover works anywhere people live life to the fullest and don’t want to be punished for it the next day.
Thank you, Ritz. Thank you, Rinzol.
Thanks to Ritz Club for the space, energy, and a crowd that knows how to party.
Thanks to Rinzol for organizing an event that blended promotion and fun without one killing the other.
And thanks to everyone who grabbed a UFF® + Hangover — for themselves, for their friends, for the morning after.
See you at the next event. Until then — you know what you need.
Pull your self together.




Hinterlasse einen Kommentar
Diese Website ist durch hCaptcha geschützt und es gelten die allgemeinen Geschäftsbedingungen und Datenschutzbestimmungen von hCaptcha.